Source Gangtise Investment Research
analysts saidmegamillionsnumbersfortonightAt present, the annual growth rate of the European home appliance market is about 4%. From a category perspective, there is room for improvement in the penetration rate of dishwashers, air conditioners and small appliances in the European market. Among them, the penetration rate of dishwashers in Eastern Europe slightly exceeds 20%, and the penetration rate in Western Europe is close to 70%. The penetration rate of air conditioners in Europe is about 30%. As the climate changes, the demand for air conditioners in Europe continues to grow. Currently, the annual sales of small home appliances in Europe are close to 5.5megamillionsnumbersfortonight.90 million units. The European market has a high acceptance of small appliances, and there is room for potential tapping the penetration rate of small appliances in the European market (for example, the penetration rate of sweaters in the European market is 5 - 20%).
